Adam & Kerry Anderson

Meet the couple transforming entrepreneurial families across the globe.

Building a successful business came with a cost.

At the peak of my career, I sold my 13 year old cybersecurity company to XXX. To the outside world, it probably looked like I was a bustling, successful entrepreneur. But inside, I was miserable. Kerry and I had been struggling in our marriage for almost 5 years, leaving me to further my addiction to business and put walls up in our relationship. Kerry was feeling equally as frustrated, taking on the role of caretaker and mother most of the time without having the support she needed. 

While Adam spent longer hours at work and more trips away from home, I began to focus more and more on doing my own personal development work. I needed to find support through the challenges our marriage was presenting. Although I reached out to friends, they didn’t fully understand the unique set of problems we were having as an entrepreneurial family. My quest to better our partnership inspired Adam to also take action and begin to see how we could improve our relationship together.

Finding support for entrepreneurial relationships seemed next to impossible.

As Adam and I begun to repair our relationship in ways specific to the entrepreneurs, I was inspired to write the Amazon #1 Best Seller “In Bed With The Business”, a guidepost sharing our unique story with perspectives on how have a strong, flourishing relationship. In it, I provide the tools and techniques we’ve found most beneficial to navigating through the chaos and stepping into a thriving partnership. 

We noticed a need for this kind of support more and more, as Kerry was contacted by families with challenging commitments or duties to organizations, and Adam was mentoring young entrepreneurs who were asking how to integrate their family life with their business.

When it felt like we were doing it together, it was a lot less scary.

– Kerry

“She can be imperfect around me because she knows I’m also in this for her.”

– Adam

A fast-growing need turns into a movement for lasting change.

Surprisingly, the more we felt called to serve those with entrepreneurial family challenges, the more we realized how little support there is out there for these types of relationships. The unique challenges entrepreneurial families face aren’t being addressed in the larger business community. There’s plenty of support out there for relationships in general, but none that specifically target how to improve entrepreneurial ones.

Knowing we were on to something, we took what we learned from our personal experience, and the tools shared in In Bed With The Business and brought our ideas to the Dynamite Circle in Bangkok, an annual entrepreneurial conference. The feedback we received was incredible — entrepreneurs hungry for change in their partnerships were grateful for our guidance, and hungry to learn more. 

What was initially a call to find solutions within our own marriage had now turned into a movement we are now both committed to leading.

Whole Life Entrepreneurship aims to help entrepreneurial families succeed on all levels.


Entrepreneurial families face different challenges than traditional relationship frameworks support.

What Adam and I both realized during these dark, scary times in our marriage is that, as much as we felt misunderstood, we both wanted to feel:


Adam wanted to feel like all of his stress and hard work wasn’t taken for granted. He wanted me to admire him for his success, not resent him for his dedication to business. I wanted to be acknowledged for all that goes into running our family. I didn’t want to feel like everything all of our family’s responsibilities fell on my shoulders.


Not only did we both want empathy from each other, we also wanted our peers or friends to understand what we were struggling with. Those surrounding us who weren’t entrepreneurs looked at us as if we “had it all” just because we were financially successful. Deep down, we both wanted validation and understanding.


Adam and I both felt isolated in our separate roles. We certainly weren’t as connected as a couple, but also didn’t have the supportive community around us to not feel alone. I felt just as isolated in my experience as an entrepreneur’s partner as did Adam.


Although financial success had come as a part of Adam’s entrepreneurial path, we both wanted to feel like that transferred into our partnership, family life, and who we are as individuals. Neither of us wanted to feel as if we worked so hard and didn’t have the joy, fulfillment, and purpose we desired along with it.

“As a business owner, you’re supposed to carry the weight of the world on your shoulders. No one tells you ‘good job’. Kerry is the one person in this whole world who will tell me ‘good job’ and I will believe her.”

– Adam

Learn which of the three keys to Whole Life Entrepreneurship are missing from your relationship by taking our FREE Committed to Success Quiz

Create success through mastering personal development and core relationships.

Is it really success if it isn’t reaching across all levels of your life? We don’t believe so.

As an entrepreneur, transforming your relationship through the WLE process can help you:

  • Better your relationship — by removing barriers to hard conversations, you’ll become in sync with your partner again and gain more joy and fulfillment 
  • Increase your profits — through improving conversational and listening skills, you’ll be able to listen and collect the data needed to make better decisions in your company 
  • Speed up business growth — with living a more balanced, holistic life, you’ll sustainably grow your business to the next level without sacrificing your relationships 
  • Find community who understands — by surrounding yourself with others who can relate with empathy, you’ll feel understood and supported 
  • Held accountable to change — WLE’s ongoing support, 90-day strategic planner, and coaching model will keep you growing into holistic success for the long term

The only way we’ve been able to shift the trajectory of our relationship and individual lives out of struggle, instability, and conflict, was through running our family like a business.

By creating a healthy balance between business and household responsibilities, we’ve both felt present and fulfilled in our family relationships. 

Through developing a community of other entrepreneurial partnerships and families, we’ve had the understanding and empathy we need to feel supported, validated, and heard.

By learning how to manage expectations, and understand our personal and family values, we’ve created structure with healthy communication. 

From learning to be okay with ourselves as individuals and come back to our personal identities, we’ve felt safe to take time to relax alone or together. 

By making quality time with our family and with each other a priority, we’ve recommitted to our loving connection and making memories as a family. 

You can have a successful relationship and business.

Let Whole Life Entrepreneurship be the key to unlocking your most successful, cohesive partnership.


“WLE changed my business and family life”

– Jesse Johnson

We’re on a mission to enrich entrepreneurial relationships by providing opportunities and guidance to chill, enhance communication, and foster community.


Not only has working with the Whole Life Entrepreneurship methodology helped repair our partnership, it has helped us create the success we each desire as individuals on all levels. Entrepreneurial relationships have their own unique challenges that require a holistic model for support. We aim to be that lighthouse for transforming entrepreneurial families across the world.

Ready to learn more?